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Unlocking Secrets for Women National
Resource Centre Opportunity for Membership
The Unlocking Secrets for Women Web Resource
Network is a group of carefully screened companies that provide
referrals to experts/products and/or services for Canadian
women and their families.
What are the different types
of memberships?
Bronze Resource Members:
Candace and her staff – can
provide referrals to members arising from web inquiries
and live events and her web based Unlocking Secrets
National Radio show. When you are listed as one of
our resources, the credibility and assurance that comes
with the membership to our website is considered a
major benefit.
You will be on our resource list by city/province
on our website www.unlockingsecrets.com and receive
a web link under an appropriate category heading.
It is possible to also receive 'on air' mentions
within the radio show air time as a "natural" response
to conversations/callers to the show. With agreement
the opportunity may be made available to use our
logo on various agreed documents and websites. The
cost for a Referral membership is $1,000.00 per year
plus GST. There are no additional fees or hidden
fees of any kind.
Silver Resource Member
Receive the same benefits as
Bronze members and in addition, are entitled to use
Candace's persona
in their advertising. You may use Candace's
voice, and/or image in any of their radio, print,
television. A photo of Candace as well as an endorsement
within their advertising to help break through advertising
clutter and to help differentiate them would be provided.
People will tend to take the time to look at your
advertising because they want to hear what Candace
may have to say.
In addition, Silver Resources members
receive exclusivity within their product or service
category within a defined market area. The cost of
Silver is 1,000 per month plus GST.
Gold Resource Member
Gold is usually based on an assessment
of the size and scale of your company as well as the
scope of your advertising activities. Typically, Gold
Resource members may have marketing and advertising
plans that target markets that might include a number
of market areas, a Province, Western Canada or even
the entire country. Gold members enjoy exclusivity
within their product and service category across
defined market areas. The cost of a Gold membership
is negotiable. These opportunity's
will also include product endorsement on any of Candace's
web based DVD's and or productions. * (by pre
approval only)
We'll be happy to discuss the type of membership that
best suits your needs and to talk more about the features
and benefits of membership.
What are the benefits of
membership?
- Provide you with
significant differentiation from your competition.
- Help reduce or eliminate consumer purchase barriers
that stem from trust, credibility and assurance issues.
- Access a highly motivated market of women who are
80% consumers.
- Enhance the effectiveness of your
Yellow Page ads (through use of Candace's persona
or the Resource Network word marks).
- Help your different
types of advertising breakthrough the clutter.
- Provide
access to other members of Candace's Resource Network
for actual networking purposes (so that you can cross
market when it makes sense to do so).
- Increase consumer
awareness of you, your company and your product and/or
service.
- Expose your company to the anticipated large
following of Canadian women and their families via
the Unlocking Secrets website, projected TV Specials/Community
Forums and or Magazines and of course radio program.
- First right of refusal for sponsorship table and
sponsorship opportunities for of Unlocking Secrets
with Women in Mind Series events. ( A minimum of
2 events per year throughout North America).
- Depending on the nature of your
business, you may expect qualified leads from our
Resource Centre.
How do I get leads and how much
do they cost?
We will not charge for leads!
The number of leads
you get from us will depend on the level of market
awareness and interest there is for your product and/or
service. We can help raise awareness, and if you're
not getting any calls now, we'll work with you to try
and understand why. If you are in a very low awareness/interest
category and aren't able or willing to advertise, then
it is doubtful we will be what you need. If, on the
other hand, you compete in a busy, highly competitive
field, the number of leads will be more significant.
Please
understand that Unlocking Secrets for Women Resource
Network can not only provide leads, but provides you
with the ability to tie yourself with the proposed
Nations first National Resource for Women and their
Families and borrow from all the goodwill that Candace
has acquired through her strong networking abilities
and access to over 3500 women's organizations and across
Canada. The main reason for wanting to join Unlocking
Secrets for Women Resource network is the desire to
put an effective advertising tool at your disposal.
Resource Network Leads Process
Canadian Women and
their families are in need of services and companies
that they can rely on to provide answers/products when
needed. We can make sure that we give the customers
the information to access your services/products. Customers
then will have direct access to you and can contact
you after viewing your information on our website.
Unlike other lead referral services, we do not charge
for leads.
You get the lead and the opportunity to represent
Unlocking Secrets for Women when you provide your
services. This is a free service to you for the benefit
of Canadian Women and their families.
Are there any
additional costs?
For everything we've outlined so far,
there are no charges beyond the annual membership fee!
If however, you wish to have Candace attend special
events additional fees apply and must be booked through
her agent: Lissa Lloyd, Lloyd Talent Management -1-800-764-4200
or Email: lissa@lloydtalent.com
Customer Service Expectation
We would expect that
you are diligent with providing contact to those that
contact you on the same day if possible but no later
than 48 hours from the time you receive their inquiry.
If you cannot reach the individual, please let us know
and we will do all that we can to ensure that you are
able to contact them.
Before you become a member, we'll
want to know the following information:
- If you are providing
any form of expert counsellor skills, health care,
including medicine opportunities medicine or education,
that you are fully licensed and or accredited.
- That
your bank affairs are in good order. We'll ask for
a "comfort" letter
from your bank. The "comfort" letter
need not address specific account information; it
need only indicate that you have a good relationship
with your bank and that your account is in good order.
- That
you have maintained excellent relationships with
your clients and there is a high degree of customer
satisfaction. We'll ask you for a umber of customer
references and we will conduct a brief but thorough
reference check with each of your customers.
- That
you are in compliance with all laws of each province
and Federal organizations and other appropriate regulations
and insurance, etc. for your type of business.
Our
primary objective is to build long lasting relationships
with companies/individuals, organizations and associations
that can provide our listeners with quality experts
and help. We know that people are looking for good
quality we appeal to high value customers who are
more interested in getting the job done right and
aren't shopping just based on price.
If you are interested
please feel free to contact us and tell us a little
about your company, the kind of product and/or service
you provide and the market you cater to. If we meet
your requirements and you meet ours, you will have
the opportunity to put Candace on your team.
If you
think you'd like to become a member of Unlocking Secrets
Resource Network, please feel free to contact Lynne
Preston at 604-518-9665 for
more information.
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